Not all burgers are created equal! And the twenty five top SA craft and gourmet burger bars who are currently feeling the sizzle that being part of The Hellman’s Burger Route brings to their business would certainly agree. Based on an international Hellmann’s concept, our burger route was created to celebrate great burgers, the people who make them and the places where they can be found. We wanted to help restaurant owners or operators bring out their best, by creating hype and excitement around South Africa’s best burger joints with branded items, exciting events, social media activities and great competitions. The overall goal is obviously driving customer traffic to these venues to enhance their business.
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